La Campana and Cortijo Blanco to Río Real, the Golden Mile, and the New Golden Mile, Marbella’s evolving residential areas combine desirable locations, upgraded amenities, and distinct lifestyles. Accompanied by surrounding villa communities in Benahavís, Istan and Ojen, these up-and-coming communities attract discerning buyers looking for the Marbella lifestyle and valuable investment opportunities.
As Marbella’s property market grows in popularity, new developments and improved infrastructure is driving revitalised neighbourhoods that offer excellent quality of life in central locations.
As the demand for property in Marbella soars, the ripple effects are clear: new developments and infrastructure improvements reinvigorate neighbourhoods across the region. Areas once on the periphery are now emerging as desirable hotspots, providing many of the same lifestyle perks as Marbella’s more established locales but often at a more attractive price.
Up-and-coming areas such as La Campana Nueva Andalucía, Cortijo Blanco, emerging areas in the Golden Mile, beachside San Pedro, and Marbella East have seen a rise in demand and revitalisation over recent years, accompanied by new developments, improved infrastructure, amenities, lifestyle quality, and increasing property values.
Often in conjunction with new residential developments, local infrastructure in these areas is being revitalised, including cleaning up surrounding areas, improving green paths and connections among neighbouring communities. In particular, by opening up new roads and pathways between communities, residents increasingly have the option to avoid the main road, thereby helping to reduce traffic congestion on the N340.
This rejuvenation attracts more discerning residents and, therefore, retail and amenities that further enhance the quality of life these communities offer. Similarly, villas communities in surrounding areas such as Benahavís, Monte Mayor, Istan and Ojen are experiencing improved amenities, accompanied by increased demand and prices.
As a result, these up-and-coming residential areas deliver a blend of convenience and charm—perfect for investors and residents looking to enjoy the coveted Marbella lifestyle with a new, more expansive set of choices. We explore the upcoming areas below.
Historically known as a modest neighbourhood of the workers who constructed Puerto Banus, La Campana in Nueva Andalucía has experienced a considerable transformation in recent years. Once characterised by small, family-owned shops, industrial commercial and humble housing, this area has been revitalised by new housing developments that cater to the desires of a range of local and international residents.
In particular, the Albatros developments in central La Campana have offered quality new homes in this central location at affordable prices, attracting young families, professionals, internationals, and really anyone looking for a comfortable lifestyle in a modern development with easy access to vibrant amenities. Upscale cafés and contemporary bars have taken root, contributing to a dynamic street life that balances local businesses’ charm and the chic appeal of more cosmopolitan amenities. La Campana now offers trendy cafes, bars and restaurants, children’s playgrounds, parks, schools and shopping facilities.
One factor driving La Campana’s growth is its proximity to Nueva Andalucía’s Golf Valley and the bustling Puerto Banús area, making property in La Campana an increasingly attractive alternative to pricier parts of Marbella. Located between San Pedro de Alcántara and central Nueva Andalucía on its east, La Campana is less than 2km north of Cortijo Blanco beach, which we discuss below.
Given La Campana’s central location, it is a pleasant half-hour stroll to the beach along the river pedestrian path or a 10-minute bike or scooter ride to Puerto Banus – avoiding the traffic of main roads. Public transport options mean residents can get around without needing a car, making it especially appealing to holidayers wanting access to Marbella’s most popular hotspots without a vehicle.
With this location and offering a full range of vibrant amenities, it is no surprise that La Campana offers increasingly chic property options that blend Marbella’s traditional charm with urban reinvigoration. Some contemporary La Campana homes are priced around half a million, making it an ideal area for buyers looking for Golden Visa investment properties or holiday rental investments with a constant income stream.
Just south of La Campana, Cortijo Blanco is a beachside neighbourhood between Puerto Banús and San Pedro that has also seen rejuvenation, improvement and increased property prices in recent years. Always a quiet alternative to the bustling centres on either side, Cortijo Blanco mainly featured mid-century villas and traditional Spanish homes alongside commercial centres, always popular with families seeking a quieter and more affordable environment close to the coast.
As surrounding property prices have soared in recent years, Cortijo Blanco has transformed, including the construction of new residential complexes, a range of boutique hotels, and a more diverse dining scene. Recent improvements in the beachfront promenade and a selection of family-friendly restaurants are also transforming Cortijo Blanco into a lively coastal hub.
The pedestrian-friendly layout has made properties in Cortijo Blanco appealing to families, especially as more international schools and recreational areas have been developed. The blend of old and new—traditional Spanish homes sit alongside contemporary villas and apartments, offering residents a relaxed living experience that balances seclusion with accessibility in this central location.
Traditionally a modest fisherman town, San Pedro de Alcántara’s beachside area has undergone a complete rejuvenation in the past decade, thanks to significant public investments to revitalise the town’s infrastructure. The renovated boulevard and extended beachfront promenade have attracted residents and tourists, creating a more inclusive environment.
In recent years, new dining options and recreational facilities, such as water sports clubs and fitness centres, have emerged, making properties in beachside San Pedro sought-after for those wanting a vibrant and balanced lifestyle on the Costa del Sol- where you have the beach, restaurants, playgrounds and everything else you could want within a short walkable distance.
Residents in San Pedro also enjoy several health centres, a variety of schools (both local and international), and a thriving business community, including coworking spaces that cater to remote professionals, making properties in San Pedro increasingly desirable in the Marbella real estate market. Read more in our San Pedro area guide.
On the other side of Puerto Banus, another upcoming area is the previously undeveloped part of the Golden Mile, where the new designer residences of Design Hills by Dolce & Gabbana, the Golden Mile, and Epic by Fendi are being built. Located about 20 minutes walk north the Playa Rio Verde, just east of Puerto Banus, these stunning new ultra-luxury branded residences will offer Puente Romano lifestyle amenities with views over the Mediterranean.
These projects not only include sleek, modern designer residences, often with incredible sea and mountain views, but they will also offer various luxury commercial, dining and nightlife options. They have also been cleaning up the surrounding streets and road connections around the prestigious La Trinidad and Benalús urbanisations, including pedestrian and bike paths and a new access road between the beach to Epic and Design Hills. This revitalisation provides an excellent connection between these prime hotspots, offering an opportunity to invest in what will be a new high-end lifestyle hub on the renowned Golden Mile.
Other parts of the Golden Mile are also being revitalised villa by villa. For example, between Marbella Centre and Sierra Blanca is the established villa community of Nagueles. Always offering an inner-town villa lifestyle, Nagueles is transforming into an increasingly sought-after upcoming community. Its elevated yet central location means properties in Nagueles enjoy the best of both worlds—beautiful sea views and walkability to the bustling old town centre and Golden Mile strip, with easy access to playgrounds and schools perfect for families.
Marbella Town Centre, long celebrated for its historic charm, is undergoing a notable transformation making it an increasingly sought-after residential option. While the Old Town continues to captivate with its cobblestone streets and flower-adorned balconies, the surrounding areas, such as Avenida Ricardo Soriano, are embracing modernisation with new residential projects and infrastructure upgrades bringing a contemporary edge to this central hub.
Proximity to the beach, central location, world-class dining, and a growing number of boutique developments make Marbella Town Centre increasingly appealing to both locals and international buyers. Its charming pedestrian-friendly streets and easy access to cultural landmarks ensure convenience without sacrificing charm.
The gradual revitalisation is both enhancing its appeal and adding value to properties in Marbella town centre. Whether it’s a stylish apartment overlooking bustling plazas or a luxury residence within walking distance of Michelin-starred restaurants, Marbella Town Centre delivers a fantastic balance of tradition and cosmopolitan lifestyle.
Stretching from Río Real to Cabopino, Marbella East has traditionally been popular with those looking for quieter residential areas among pine and cork trees, with easy access to some of Marbella’s best beaches and golf courses in a more relaxed setting. However, recent years have brought noticeable changes, as new amenities and residential projects have made the area increasingly attractive.
Río Real, with its established golf course, has seen new residential complexes that focus on blending with the area’s natural landscapes and take advantage of the new beachside boardwalk that takes you to Marbella Centre on foot in 20 minutes. Meanwhile, La Morera Beach, an exclusive development with beach access just east of Rio Real, is one of several projects now attracting high-end buyers who seek a blend of privacy and proximity to Marbella’s centre, located near the upcoming Four Seasons hotel transformation that promises even more amenities and increased real estate value.
Moving further east, Costalita is seeing beachside developments, such as Dunique, that offer luxury beachside living in a modern complex. These developments offer stunning beachfront access and Mediterranean views, providing a relaxed beachside lifestyle less than a 10-minute drive from Marbella Old Town, private hospitals, a beachside promenade, and shopping.
As with all of Marbella, these new developments and increased demand flow into revitalised restaurants, boutique shopping options, and luxury resorts. The result is a shift in Marbella East’s image from purely residential to a more balanced, vibrant community offering tranquility and urban comforts making property in Marbella East increasingly sought-after. Read more in our Marbella East Area Guide.
Historically a quiet fishing village, Marbella´s neighbouring town of Estepona is also transforming into a vibrant hub offering a blend of traditional charm and modern amenities. Its historic centre with flower-filled streets and a whitewashed Andalusian aesthetic, perfectly complements its upscale residential developments and marina.
Recent investments in beachfront properties, boutique hotels, and ecological projects have enhanced Estepona’s appeal. The town’s expansive beaches, golf courses, and proximity to Marbella make it a desirable location for those seeking both value and luxury.
Estepona’s steady rise in popularity is also linked to its lifestyle offerings. From its art-filled streets to a growing gastronomic scene, the area offers a balance of coastal tranquility and urban sophistication, making it an ideal spot for families, retirees, and investors alike. All these factors combined make property in Estepona increasingly desirable.
The New Golden Mile is the stretch of coast between Marbella and Estepona that has recently seen a number of new housing projects that capitalise on its beachside location, views and proximity to the popular amenities of Marbella. Offering a more affordable option just outside Marbella’s postcode, properties in the New Golden Mile offer an alternative area representing a balance of luxury and natural beauty.
This area has steadily grown in popularity, offering a more affordable option next to Marbella, especially for those looking to buy spacious homes at a better price point. The neighbourhood is well known for its high-end resorts, such as the Kempinski and Las Dunas, and the range of leisure facilities available, from golf courses to quality dining options and health clubs, has grown considerably.
Villas in the New Golden Mile offer more expansive plots than the Marbella Centre, attracting buyers who value space and privacy. In recent years, developments like Las Mesas and El Campanario have brought a selection of luxury apartments and villas aimed at residents who appreciate the proximity to Estepona’s services without the hustle and bustle of central Marbella. Apartments in the New Golden Mile often offer excellent value and expansive sea and mountain views.
Lifestyle options on the New Golden Mile are also expanding as new beach clubs and ecological parks emerge, drawing interest from those who seek an active lifestyle in a natural setting. With all this increasing attention and improved infrastructure and property demand, their prices are rising, as are the quality and number of local restaurants and amenities, making the New Golden Mile another upcoming stretch within the Marbella area.
Benahavis, is the village north-west of Marbella often called the “dining room of the Costa del Sol,” renowned for its gourmet restaurants and scenic beauty. This mountainous village is surrounded by some of the region’s most prestigious residential areas, including La Zagaleta, La Alquería, El Paraíso Alto, El Madroñal, and Los Flamingos, offering a stunning blend of luxury and nature.
The area is a hotspot for golfers, boasting 12 of the Costa del Sol’s 70 courses, as well as nature walks around the Guadalmina River. In recent years, new developments in areas such as Real de la Quinta are reshaping Benahavis with eco-conscious designs and upscale amenities, including a man-made lake and a luxury hotel managed by the Banyan Tree Group.
As prices continue to rise, properties in Benahavís are becoming increasingly popular among investors and families. From contemporary villas to traditional Andalusian homes and state-of-the-art apartments, Benahavis offers diverse options for buyers seeking a peaceful yet connected lifestyle a short drive from the beaches and lifestyle of Marbella and the coast.
Monte Mayor, located in the hills of Benahavis, 20 minutes north-west of Marbella, is also transitioning from a well-kept secret into one of the more desirable addresses on the Costa del Sol. Known for its breathtaking natural beauty, this estate covers 330 hectares, with more than half preserved as a green belt. The area’s low-density design, with an average plot size of 3,000 square metres and a building density of around 12%, ensures an exclusive and serene environment that appeals to buyers seeking privacy and tranquility.
This picturesque valley is not just a retreat for nature lovers but also offers easy access to Benahavis, Marbella, and Puerto Banus, all within a 15-minute drive. Monte Mayor’s charm lies in its harmonious blend of traditional Andalusian aesthetics, stunning natural surrounds and contemporary luxury. A private gated community, Monte Mayor maintains 24-hour security monitoring with access strictly controlled at night, offering residents comfort, privacy and security.
Ongoing improvements in infrastructure and increasing demand have begun to push property values higher, making properties in Monte Mayor a strong contender for investment. With its panoramic views of the Mediterranean, Gibraltar, and even the African coastline, Monte Mayor is evolving into a high-end community for those seeking luxury, nature, and an exceptional lifestyle.
Situated just 10 kilometers from Marbella, Ojén and Istan town centres offer a mix of traditional Andalusian village life and modern luxury. With their traditional whitewashed streets and flower-filled balconies provide local charm, while developments like recent developments like Palo Alto bring world-class amenities and contemporary residences to the region, including wellness centers, infinity pools, and concierge service set against the backdrop of the Sierra de las Nieves.
Ojén and Istan’s proximity to Marbella and the Sierra de las Nieves National Park makes them a growing area among nature lovers and culture enthusiasts at more competitive prices than neighboring areas of Benahavís and Marbella. Whether exploring hiking trails or enjoying panoramic views of the Costa del Sol, properties in Ojén and Istan deliver an increasingly vibrant lifestyle that blends tranquility with modern sophistication.
As demand for Marbella’s premium neighbourhoods grows, these up-and-coming areas offer fresh options catering to residents and investors. La Campana, Cortijo Blanco, beachside San Pedro, the Golden Mile, Marbella East, and the New Golden Mile in Estepona, accompanied be villa communities in Benahavís, Istan and Ojén, are each evolving with quality amenities and cultural shifts, making them increasingly desirable choices for those looking to balance lifestyle, convenience, and investment potential in Marbella’s ever-growing real estate landscape.
Melinda Rendina Content Writer & Marketing Creator
Melinda is an experienced writer specialising in real estate, urban planning, lifestyle, architecture and design. A seasoned Marbella resident, she holds an Undergraduate Degree in Social Science with Honours in Politics, and a Masters degree in Urban Planning.
Combined with her background working in local and national government, marketing, and Marbella real estate, her diverse experience empowers her to offer relevant and unique insights into Marbella life and the local property market.
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